My agent Masterminds
MyAgentmastermind 1: How to Use Video in Your Real Estate Business
This MyAgentMastermind was originally recorded in January of 2021 with Ryan Shields.
Ryan is a 3X BombBomb Video Influencer and he graciously spent just over an hour with us to go through everything he does with video to help him generate business in his real estate business.
In this Mastermind we cover off:
✅ What Equipment and Software to use
✅ How to become the digital mayor of your town or neighbourhood
✅ What content to focus on to build trust and authority
If you want to find out about the next Mastermind CLICK HERE to get added to the list
MyAgentMastermind 2: How to Use Virtual Assistant’s in Your Real Estate Business
Danny Wood and Katie Van Nes absolutely knocked this Mastermind out of the park.
If you have thought about hiring an assistant or specifically a Virtual Assistant, then you need to watch the video below.
These two take you through and help you understand:
Find the Right VA for the Right Task
Which Companies to Use to Hire Your VA
How to identify the tasks that you want that VA to take care of
The difference between full time and piece work
Why Virtual Assistant doesn’t always mean overseas
If you want more information on our next Mastermind series you can CLICK HERE to get added to the list to be notified.
Myagentmastermind3: lead generation is the life blood of a successful business
In this episode of our MyAgentMasterminds we have Kevin Kauffman of 46:10 Group and eXp Realty. Kevin graciously gave his time to our small group to talk about lead generation in our real estate business.
We talk a little bit about the science behind lead gen, why it’s so important to keep our eyes on the periphery (because that’s where the money is made) and how to keep organized in our day.
This is probably one of the biggest mistakes Realtors make, putting blinders on and only focusing on the deal in front of us will create inconsistency in your revenue and your deal flow.
Watch the video, take notes and make sure to subscribe to our YouTube channel to be notified whenever we have a new video go live.
myagentmastermind4: Mindset and Motivation
Everyone has a hard time getting motivated in business and in life, I don't care if you're Tony Robbins, Ed Mylett or Jocko Willink.
Every single one of them have had issues with motivation, they wouldn't be human otherwise.
How to stay motivated and keep pushing your real estate business forward is something that eludes most agents and keeps them from becoming a top producing Realtor in their market.
In this weeks mastermind video we explore what it takes to motivate yourself and how to stay in the right mindset consistently to ensure you are operating at the highest levels.
myagentmastermind 5: Time management
During this short mastermind we talked about time management for real estate agents and overall, for small business owners as well.
Understanding the importance of your dollar per hour figure will help you to determine what YOU should be doing and what needs to be outsourced. Focusing on non income producing tasks will keep you 'busy' with your real estate business, but busy in large part, does not turn into revenue.
Driving revenue into your real estate business takes you, the Realtor, to be focused on the income producing activities on a daily basis. When you allow yourself to go down rabbit holes, ones that you may not come out of for hours, you are hurting your opportunity to drive revenue for the next 30, 60, 90 days.
That said, it's ok to take a break from being a Realtor for 5 minutes, for 30 minutes, for an hour.
Get out and go for a walk, play a video game (if that's your jam), talk to a friend, watch a video, have a nap....whatever it is, take multiple breaks through the day.
Taking time to recharge and reenergize will help to propel your productivity in those income producing activities.
When selling real estate, to be successful, it's important to have a solid team around you. It's important to not only continue to learn as much as you can but also to execute as much as you can that fits into your business.
MYAgentMastermind #6: The Power of visualization
There are many gurus out there that talk about visualization, Tony Robbins is likely the best known and that's part of the reason why we watched the video of him to set the tone.
Visualizing your success isn't about just thinking about how your are going to succeed at something, you have to actually manifest your confidence in your success. THEN you have to take ACTION.
Start with something small, visualize how your day is going to go the night before. Lay it all out in your mind before you go to bed. If you go to the gym, imagine yourself in the gym with an amazing sweat and pushing big weight. If you have a lot of online meetings, visualize how each of those meetings will go. If you have a project you need to complete, walk yourself through each step to completion.
You are setting the intention for the day, if you practice this, you will be amazed at how your productivity will increase exponentially!
MYAgentMastermind #7: Goal Setting and Business PLanning into Q2 2021
This Mastermind was shot on March 31st of 2021, probably the best day to be looking back at our first quarter to see how many, if any, goals were reached or surpassed.
Do you do this? Do you revisit your goals or your business plan that you wrote at the end of the previous year to measure where you are and how far you’ve come? If not, why not? It’s important to hit pause sometimes and reflect back on the previous three months to understand what worked and what hasn’t.
To make revisions if needed in the positive or in the negative, meaning, if you hit your goals it’s time to adjust and revise and increase. If you haven’t hit your goals, you may look to pull back the goal or to push harder to get there in the first month of Q2. In both cases, you MUST understand what’s worked in your marketing and what hasn’t, I would suggest revising those strategies first.
MYAgentMastermind #8: Setting Seller and buyer expectations
One of the biggest mistakes Real Estate Agents make (and trust me, we make a lot of them) is NOT setting the expectations of our clients whether they are buyers or sellers.
In this Mastermind we go through how to ensure that you and your buyers and you and your sellers are all on the same page with respect to how you are going to work together and what is acceptable and what isn't.
Realtors wind up getting burned out the busier they get, the get pissed off at their own clients because they are at a point where they feel they are being bugged or bothered. That's a CRAZY mindset if you ask me.
How do you manage your burn rate? How do you ensure you don't become resentful towards your client? How do you make sure you are working with who you want to work with? Watch the video above, get a pad of paper and a pen and take notes.
MYAgentMastermind #9: How to win in multiple offers for your buyers
This was an amazing Mastermind that had some great interaction, judging by the amount of Realtors online for this one, it was a popular topic.
Most of Canada and a good portion of the US are in seller's markets here in 2021, buyers are continually competing for properties in this very short supply environment.
There are a few things that are going to separate one agent from another and that is how they are going to represent their buyer to ensure they win the home they are bidding on.
Listen in to this one and take notes as some of the responses will surprise you, let's just say, one of the stories renewed my faith in humanity in this time of unheralded greed in real estate.
MyAgentMastermind #10: How to generate more business from your database
Realtors® are always looking for ways to generate leads for themselves which eventually turn into commissions.
Where they typically don't look is to their past clients and their database or Sphere of Influence. There are many real estate trainers out there that talk about the number of people in the database relative to the number of real estate transactions that you do.
Typically the rule of thumb is for every 100 people in your database you should be able to do 10 deals if managed properly. I can tell you that almost 97% of my lead flow and transactions for 2021 have come by way of my database.
Tune into this weeks Mastermind to find out how to generate a sick amount of business, qualified leads that know, like and trust you.
MyAgentMastermind #11: How to use scripting in your sales business
How to use Scripting effectively in your real estate sales business is the topic of this weeks mastermind.
Just a reminder, this is week number 11 of these masterminds so if you are interested in joining us and contributing we hold these every Wednesday at 9:30AM MST.
I was never a fan of scripting in my sales business until I understood the reason to have and follow a script. Scripting keeps you on track and helps to move the conversation you are having with your prospect to elicit the right answers to your questions.
The questions should be geared towards wants and needs and not necessarily pushing someone into an appointment. The first rule of scripting should be LISTEN first, talk second. If you are listening to the prospect, it helps you ask the RIGHT questions to help drill down what they are looking for and how you can help.
My Agent Mastermind #12: How to Increase Conversion Rates with Online Leads
In today’s Mastermind we run through a study that I have been using for years to help to increase my online lead conversion. This study was done by MIT and published by Harvard Business Review, it looked at various metrics regarding call times, call days and the amount of messaging needed to convert.
This study also talked about the frequency and how quickly you need to respond to leads and what the effect had on conversions.
If online lead generation is something that you are working on implementing into your business, ensure that you have the right tools in the tool box and that you understand the science behind conversion.
My Agent Mastermind #13: How to Successfully Engage a Real Estate Farm to Increase Sales
On today’s call we had Ryan Smith on to contribute to this conversation, Ryan is the creator of the online course launchyourfarm.com.
He walks us through so many amazing nuggets, he gets right down to it though and talks to us about how to get started with farming and the type of strategies he deployed in his business to grow a farm from nothing to total domination within 18 months.
My Agent Mastermind #14: If You Could go Back and Offer Advice to Yourself at the Start of Your Career, What Would You Say?
If you could go back in time and sit yourself down and have a conversation about the successes and the failures you have had in your real estate business, what would you say?
Would you talk about budgeting? Would be about lead gen? Would it be about planning? Would it be about the best CRM to use??
What kind of advice would you give? This is such a great topic because it forces us to look at what we’ve done in the past, what has worked and what failed miserably. It gives us an opportunity to make some course corrections and to ensure that we are deploying the most effective strategies that gain the biggest result in our real estate business.
My Agent Mastermind Week 15: Buyer Systems
Buyers agent process includes checklists and systems in order to be organized and to provide the highest level of service for your clients.
In this video we go through the buyers agent process of understanding what the buyers journey is going to look like first and then putting that journey into a process so that we can then create a system around it.
If you don't have a buyers system and you are buyers agent who is selling real estate, you need to check out this mastermind.
My Agent Mastermind Week 16: Seller Systems
As a Sellers Agent you need to have Process as a part of your business. Processes lead to systems which lead to greater organization when working as a sellers agent in real estate.
A system could be a series of checklists as part of your process, it could be checklists for pre marketing, during the listing and for pre closing. As a sellers agent, keeping on top of these checklists and this process will allow you more time to focus on getting the home sold and offer your sellers an opportunity to see how efficient working with you to sell their home can be.
As a sellers agent, ensuring you have the right process can lead to more transacitons by way of referral, who doesn't want to work with someone that is organized and efficient to help sell their home?
My Agent Mastermind Week 17: Conversations that Convert with Ben Fairfield
In this episode we go through sales calls that convert, in this mastermind we talk to Ben Fairfield who is the Managing Director of SUCCESS Coaching.
Ben walks us through the language we need to convert sales calls into appointments and then once we have the appointment, how to absolutely maximize our and the clients time.
The sales call could be with a seller or a buyer, do you know how to get the person on the other end of those calls to get to more yes'? If not then you should tune into this 30 minute mastermind, Ben's conversations that convert is powerful with a massive amount of takeaways that you will want to deploy in your business right away.
Here is an example of Ben’s brilliant yet simple Buyer Needs Analysis form: benfairfieldbuyerconsult.com
My Agent Mastermind Week 18: How to Build a Realtor Referral Network
I knew a lot of agents early in my career that were getting just a tonne of business from referrals.
They came by way of other agents in other city’s that would send these people I knew their clients to help them purchase or sell their home here in Calgary.
I could never figure it out, until I attended my first conference, spoke on my first stage and started to provide ridiculous value to the people that I spoke to at these venues. Then I figured out, after the conference was over, how to continue the conversation and get my ‘tribe’ to continually sing my praises in various groups even when they hadn’t done a deal with me yet.
Tune in to this weeks mastermind as I break down my playbook and run you through exactly how 87% of my business comes by way of referral.